CubiCasa is an app that creates floor plans from a 5 min video. The target audiences are photographers, real estate agents, appraisers. (You wouldn’t believe how different they all are, and the fact that they are quite competetive.)

As the sole creative designer, my focus has been on building brand awareness and recognition through various visual mediums, including videos, ads, and social media posts. Collaborating closely with the marketing manager, we strategized product launches and created visuals that resonated with our real estate audience.

My role has been to unify CubiCasa's visual identity across all touchpoints, starting with just a logo and color scheme. From there, I created compelling visuals that conveyed the brand's voice and spoke to our audience, while establishing a presence on Instagram, Facebook, TikTok, Pinterest, and Giphy.